049 Steven Sashen: A MOVEMENT Movement
Steven Sashen: A MOVEMENT Movement
Steven Sashen is a serial entrepreneur who has never had a job, a former professional stand-up comic and award-winning screenwriter, and a competitive sprinter -- one of the fastest men over 55 in the country (maybe the fastest 55+ Jew in the world!). He and his wife, Lena Phoenix, co-founded the footwear company Xero Shoes, creating "a MOVEMENT movement" which has helped hundreds of thousands of people Live Life Feet First with happy, healthy, strong feet in addictively comfortable footwear. Steven and Lena also appeared on Shark Tank, where they turned down a $400,000 offer from Kevin O'Leary.
Questions You'll Hear Today:
What's the most effective marketing strategy at different stages?
How do you find good marketing talent?
How can you raise capital? (we did an equity crowdfunding raise and got over $1M)
What books are useful? (hint: NONE of the ones that tell you how to become successful)
When will Amazon take over the world?
Connect with Steven Sashen:
Connect with Danielle Taylor:
Website: M2CEO Podcast
Youtube: Youtube Channel
LinkedIn: Danielle Taylor Profile
Show Notes by Show Producer: Jessie Taylor
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.